Tag: scicomm

The Role of SciComm in Your Science Business

In every business marketing is a priority. Every. Business. That includes your science gig. It doesn’t matter if you’re selling an environmental clean up service, engineering a product, building a specialised software programme, or any other applied science. Marketing is about communication, and you need it to not only explain to people what you do, …

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Science is for everyone ─ not just scientists

Science communication circles are growing ever more popular and passionate about science. Google “science is for…” and you’ll see that it fills in “everyone.” No doubt it’s because of the associated TEDTalk, but it’s an infectious, exciting thought amongst passionate science geeks. After all, everyone loves to share their passion and find equally passionate people. …

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Defeating Ignorance, One Adult At A Time

Is fat bad or good for us? What about eggs? And our precious coffee? Well, it depends. Back in the 90s, I remember my mother clearing all fats out of the house and banning eggs. She had read a study stating that they were bad for the health. Plasticy non-fat cheese, sugar-laden, non-fat yoghurt became …

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The Pros and Cons of Your Current Listening Skills

A quick Google search notes that there are over 2 million pieces on improving your listening skills. This implies that there is something seriously wrong with the status quo of a person’s average listening abilities. Why is listening important? Well, as a human, you want people to hear you, see you, and understand you. As …

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