In every business marketing is a priority. Every. Business. That includes your science gig. It doesn’t matter if you’re selling an environmental clean up service, engineering a product, building a specialised software programme, or any other applied science. Marketing is about communication, and you need it to not only explain to people what you do, …
Editor’s note: This post has been updated and broken links removed. Please see our policy on broken hyperlinks for more. Science communication circles are growing ever more popular and passionate about science. Google “science is for…” and you’ll see that it fills in “everyone.” No doubt it’s because of the associated TEDTalk, but it’s an infectious, exciting …
Is fat bad or good for us? What about eggs? And our precious coffee? Well, it depends. Back in the 90s, I remember my mother clearing all fats out of the house and banning eggs. She had read a study stating that they were bad for the health. Plasticy non-fat cheese, sugar-laden, non-fat yoghurt became …
A quick Google search notes that there are over 2 million pieces on improving your listening skills. This implies that there is something seriously wrong with the status quo of a person’s average listening abilities. Why is listening important? Well, as a human, you want people to hear you, see you, and understand you. As …